Dear members,

We introduced our Real Pilates App back and integrated Perkville rewards program as early as 2012 well ahead of our industry. Since then, we have not made any amendments to the points mechanism.

Over the past 6 years, as you know, costs have been rising across all sectors in Dubai. We had to resign to the realisation that the mechanism was no longer financially viable for the organisation. The points earned in, and points needed to redeem, the various reward earning sessions (Group Mat class, all the way to Gold Private session) were not fairly allocated. As a result, we have been working on an update that addresses these issues by harmonising the allocation formulas while still offering attractive rewards to our loyal customers.

This update came into effect during the Eid break. But some clients expressed their disappointment at not having received advance notice about the changes. As we truly value all of our loyal clients, and take their views and feedback on board whenever possible, we owe all of you a better solution.

Therefore, we have implemented a month-long grace period, so until the 30th of September 2018, you can earn and redeem points based on the previous scheme. Any rewards redeemed since the changes went live will be manually adjusted from our end to reflect the same.

The new scheme will be rolled out in two phases; phase 1 will take effect on the 1st of October 2018, phase 2 on the 1st of January 2019. We understand these changes may not seem ideal to everyone, however, we must evolve as a business in order to keep bringing you amazing classes, courses, instructors and a true mind and body haven.

Lastly, remember you can always earn additional bonus points by reviewing and/or recommending us on Facebook and Google, referring us to friends, tagging us in Social Media posts, free on your birthday every year, providing us a lovely photo for your Real Pilates profile, etc. Learn more here.

Yours in health,

Real Pilates Management