In addition to field support, members of Real Pilates organization will provide the services listed below:

Operational Support -- Real Pilates Management will provide ongoing training and support in many areas critical to the success of the franchisee's business, including unit operations and maintenance, customer-service techniques, product ordering, suggested pricing guidelines, and administrative procedures.

Site Selection -- Prior to approving a site for Real Pilates outlet, Real Pilates Management will provide franchisees with clear guidelines for a suitable location. Real Pilates will require franchisees to follow these instructions to ensure that an appropriate site is located.

Marketing Support -- Real Pilates Management coordinates development of advertising materials and strategies for the benefit of all members of the franchise network. It should also supply franchisees with consumer marketing plans and materials for use at the local or regional level, and retains the right to approve all local advertising materials that the franchisee chooses to develop.

Accounting/Audit/Legal -- Reporting directly to administration, this department is responsible for the financial and legal oversight of franchisees.

Ongoing Research and Development -- Real Pilates Management continues to research methods and techniques for franchise operations (including purchasing and promotional schemes) that enhance unit-level profitability.

Overall Program Oversight -- Real Pilates Management provides the overall coordination and planning for the Real Pilates franchise system.